Creating a Mysterious and Lighthearted Apparel Shop
Created and designed a brand for unique apparel/stationery shop producing sketchbooks, lapels pins, shirts and more.
I created Freak Show Press as a unique apparel and stationery shop. We produce small batch, one-of-a-kind products ranging from handmade sketchbooks to lapel pins. I designed everything, from the products to the e-commerce website.
The products are bold, mysterious and sarcastic. All are inspired by the unusual, unbelievable, and unexplainable. Everything is hand crafted and each sketchbook is individually printed on a vintage letterpress, and assembled by hand.
When creating content I’m often inspired by the product itself. I often incorporate the product concept through lifestyle photography or a product driven visual. My goal is to tell a short story of the product within each piece.